Proud to share my submission for the #configMakeathon 🦋

Design has one job — make people feel something before they think something.

For the #ConfigMakeathon, I built a complete digital campaign experience for Butterfly Conservation's "Britain's Favourite Butterfly" — taking a public vote and transforming it into something people actually want to be part of.

The challenge wasn't technical. It was human. How do you make someone genuinely care about a species they've never noticed? How do you turn conservation data into something personal? How do you design an experience that moves people from passive viewers to active participants?

The answer was architecture — three distinct experiences working as one:

🗳️ Results Explorer — A fully filterable species discovery system built around personality vibes, wing colours, and rarity. Not a leaderboard. A world worth exploring.

🧬 Personality Quiz — A matching experience that gives every user a butterfly identity rooted in real behavioural traits. Flashy. Feisty. Adventurous. Rare. When someone sees themselves in a species, the relationship changes entirely.

🌿 Conservation Narrative — A story-first approach to ecological data that earns its urgency rather than demanding it. The stakes land harder when you already have a favourite.

This is the kind of work I find most meaningful — where design isn't decoration, it's the strategy itself.

🔗 Prototype:Prototype

Built with Figma · Figma Make · MCP

#ConfigMakeathon #Figma #UXDesign #ProductDesign #DesignForGood #ButterflyConservation @Figma @Contra @Contra HQ

Pretty Good!

Excited to submit "soundchecksf" a new and organic way to discovery live music. Link: https://soundchecksf.figma.site/ Community file: https://www.figma.com/community/file/1647490463683801916 Why this idea...I believe discovering new music these days is far too algorithmic. That said, taking a chance on seeing a live band you've never heard of has its own issues too. So I thought, what if I could build an experience that would simulate what it is like walking through an area only to hear a sound that pulls you in and creates a memory forever? This was very much inspired by what happened to me a few years back. Enter...soundchecksf where you can take a stroll through a neighborhood and hear ACTUAL live music that's coming to a place near you! This updates every night 4amPST so you're bound to discover a new sound every time you come back. How I built this...started with basically pen and paper (aka an app and Apple pen) quickly followed by planning and building a prototype with Claude. Then I used Figma Weave to build some assets and went into Figma Make to build key parts of this experience, one-by-one. After multiple rounds of polishing the UX, UI, the mobile experience, and ensuring I had accurate and functioning backend support...what has come out of all of this is something I'm proud to share. Let me know what you think and wishing best of luck to all the other participants! P.s For feasibility, UX, and credit reasons, I had to limit this to a few venues throughout certain neighborhoods in the Bay Area. Also, the artwork is loosely inspired by the place it's respresenting. I can't wait to build this out more, add more polish and yes, more cities!

Impressive