In the healthcare space, clarity is everything. I designed the Providence Hospital logo to be hig...In the healthcare space, clarity is everything. I designed the Providence Hospital logo to be hig...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
In the healthcare space, clarity is everything. I designed the Providence Hospital logo to be highly legible and recognizable. The iconography symbolizes medical professionals reaching out to those in need, conveying a sense of security and trust. This imagery ensures patients feel they are in expert hands within a modern facility that keeps pace with a rapidly evolving industry.
A little behind-the-scenes look at a brand identity coming together.
I'm currently working on a new identity for a coworking space in Austin, TX, with a vintage-inspired direction, warm colors, and a logo that brings a bit of nostalgia into a modern setting.
A little more about the inspiration behind Tindara.
I wanted the identity to have a connection to Tindari, Sicily. The Madonna di Tindari statue was the starting point for the symbol, while Sicilian decorative patterns inspired the graphics around it.
For the colors, I chose mustard yellow, deep green, and burgundy, balanced with cream. I wanted to bring some of that warmth and richness into the packaging, while keeping the different elements comfortable together.
For me, these references are what give the project its character and sense of place.