Tracking Reconciliation: Resolving Duplicate Pixel DiscrepanciesTracking Reconciliation: Resolving Duplicate Pixel Discrepancies
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Demo (invented store): what a tracking reconciliation looks like. Shopify, GA4 and Meta disagree on the same 28 days; the cause is a duplicate pixel; after the fix, one test order counts once everywhere.
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gayathri's avatar
very intutive!
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