Simple, Trust-Focused Website Concept for an HVAC BusinessSimple, Trust-Focused Website Concept for an HVAC Business
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A broken AC is probably not the moment someone wants to explore your website.
That was the thinking behind this HVAC concept.
Someone landing here likely wants to know:
What do you fix?
Can I trust you?
How quickly can I get help?
And where do I call?
So while we still wanted the design to have personality, we kept the actual experience simple.
Clear services. Trust upfront. Multiple paths to take action. Very little figuring out.
The design can be creative. The experience should stay simple.
Exploring that balance with AirPro.
What would you simplify even further?
Post image
Rafee 's avatar
I'd drop the floating service labels around the photo. The headline and call button already do the job.
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