Hero image & workbook design for a vibrant German language school
Hero image and workbook design I created for a German language school, using bold, bright pink tones to match the owner’s energetic personality and better resonate with the target audience.
The goal was to break away from the typical “serious academic” look.
From a UX and branding perspective, the focus was on clarity, strong visual hierarchy, and engaging educational layouts that support both digital and print use.
A great example of how expressive branding + thoughtful UX can make educational products more engaging and memorable.
The olive droppers and FACE SERUM label stay in one calm palette, which is what makes the set feel expensive. The powder backdrop keeps it tactile instead of glossy-ad.
Another day of prioritising the visuals and imagining a company that doesn't exist. I promise the next one is a tech brief with barely any imagery at all, I've leaned hard on beautiful photography for twelve days straight.
Concept: a mycelium materials company producing leather, packaging and foam grown from fungal networks. The design deliberately inverts the category's defaults; biotech branding tends toward dark, clinical and electric blue, so this one goes warm and botanical, with a subtle looping video of spores drifting and mushrooms emerging. The copy pulls hard the other way: plain, technical, B2B-direct, anchored by two concrete numbers instead of sustainability adjectives.
Twelve briefs across travel, food retail, personal branding, events, landscape architecture, pet services, hospitality, coffee, lighting, wellness, restaurants and now biomaterials.
12 down, 18 to go.
Built on the Viper template by Westhill Studio, adapted and customised by me.
Ferré is an agency template designed for creative studios, design firms, and independent practices looking to present their work with clarity and confidence.
Built around an editorial visual language, this template combines bold typography, subtle interactions, and an immersive layout to create a sophisticated digital presence. Showcase your work, introduce your studio, share ideas through a journal, and give potential clients a clear sense of what you do.