Designing a marketplace that connects homeowners with trusted tradies, making it easier to post jobs, get matched, communicate, and manage work from start to finish.
Focused on reducing friction, building trust, and creating a seamless experience for both sides of the marketplace.
Still refining the details, but excited to see it taking shape.
Cluttered layouts, and slow load times quietly push people toward competitors before they even read your value prop. Good design isn't decoration. It's retention.
If you're not sure how your product's UX is performing, that uncertainty is usually the first sign it needs a look.
Send me a message - happy to share quick audit on your existing design!
#UXDesign #UIUX #WebDesign #UserExperience #WebsiteDesign #ConversionFocusedDesign
Good design isn't decoration, it's retention is a line every founder should tape to their monitor. People bounce over clutter and slow loads before they ever reach the value prop, and that lost revenue is invisible so it never gets fixed. Framing UX as retention is exactly right.
Designed the landing page for Smug β an AI support agent that resolves tickets, knows exactly when to escalate to a human, and has zero interest in pretending otherwise.
Most AI support tools go the humble, over-apologetic route. Smug does the opposite β the whole brand is built around a smug little cat mascot and copy like "Handled it. You're welcome." It's a genuinely fun brief: figuring out how to make confidence read as charming instead of obnoxious.
Bold electric blue and orange instead of the usual muted SaaS palette, because a product this confident shouldn't look shy about it. π