A workflow automation brand built around one simple idea: work should flow better.
Orynto connects the tools businesses already use, automates repetitive tasks, and helps teams keep work moving.
The challenge was to create a brand that communicates this clearly without making automation feel complicated or overly technical.
The identity was built around simplicity, clarity, and efficiency, giving Orynto a visual presence that feels modern, approachable, and easy to understand.
The idea is simple: Connect your tools. Automate your work.
Created the complete brand identity for Nerada, a natural tea brand — developing the visual direction and design elements that shape how the brand looks and feels across every touchpoint. The goal was a clean, organic aesthetic that reflects the brand's natural positioning and builds a consistent, recognizable identity.
The mark feels grown rather than drawn, which is exactly right for a natural tea brand. Packaging is where tea brands win or lose. Does the identity change tone across blends, or stay one voice with different colours?
Introducing LUCE, a fresh chapter in four generations of fine jewelry.
Earthy greens, expressive typography, and thoughtful packaging bring warmth and personality to a brand rooted in heritage.
I worked with LUCE across brand strategy, visual identity, packaging experience, and full Shopify website design and development, bringing every detail into one cohesive world.