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Not every company video has to feel corporate.
For Oaky, the team recorded their own Christmas song and filmed employees performing it across multiple clips.
I brought everything together in the edit, synchronized the performances with the track, built a product focused opening around the Oaky app, and added festive captions to give the video more personality.
The result was a fun Christmas piece that still felt connected to the brand and product. 🎄
Great work!
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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There's a self selection benefit here too. showing the real interface upfront means the people who convert already know roughly what they are walking into. less mismatch between what sold them & what they open on day one which usually shows up later as lower churn
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