Second Serve Club — Exploring Visual Identity Through AI & Design.
For this branding challenge, I created a series of original logo marks in Adobe Illustrator, inspired by vintage tennis culture.
I then explored how these designs could come to life by combining my own typography, monograms and colour identity with AI-generated visuals using ChatGPT.
From the texture of a clay court to embroidered details on tennis balls, the goal was to bring the brand identity into a more tangible, realistic setting.
An exploration of how traditional graphic design and AI can work together to create a cohesive visual world.
Designed by me. Visualised with AI. 🎾
Full brand identity case study coming soon.
#BrandIdentity #VisualIdentity #GraphicDesign #AIDesign #ChatGPT
Your stationery is more than paper — it's an extension of your brand identity.
I design premium, classic, and modern stationery for businesses of all sizes, creating cohesive designs that reflect your brand's personality and professionalism.
My stationery design services include:
✦ Business cards
✦ Letterheads and envelopes
✦ Corporate folders and presentation sets
✦ Notepads and compliment slips
✦ Custom branded stationery collections
From individual stationery pieces to a complete corporate identity suite, every detail matters.
Looking to give your brand a more polished, professional appearance? Let's connect!
A refreshing color palette inspired by each flavor, paired with bold yet minimal typography, creates strong shelf presence while maintaining a natural and premium feel.