Hurtado’s Painting is a professional painting contractor service. The primary goal of this project was to design and build a modern, high-converting, and trustworthy digital presence that effectively converts visitors into leads.

My Role & Approach

I delivered a end-to-end solution, covering both the visual UI/UX design phase and full front-end development inside WordPress.

Key Deliverables & Execution:

Custom UI/UX Design: Designed an aesthetically pleasing, clean, and mobile-first interface in Figma, focusing on visual hierarchy, service clarity, and strong calls-to-action (CTAs).

Hybrid WordPress Development: Built the site using WordPress & Elementor, supplemented with custom HTML/CSS blocks. This approach allowed for unique interactive elements, precise visual control, and clean code performance that standard builder widgets couldn't achieve alone.

Code Integration: Leveraged AI coding tools (Claude / Copilot) to draft and refine custom code snippets, ensuring high performance, responsive layout precision, and cross-browser compatibility.

Conversion-Focused Layout: Engineered a structured user flow with clear service breakdowns, project showcases, and accessible contact forms.

The Result

A fast, fully responsive, and professional marketing website that establishes brand credibility and simplifies the quote request process for clients.