Every few months someone writes a "is email dead?" think piece. Here's what the data

Every few months someone writes a "is email dead?" think piece. Here's what the dataEvery few months someone writes a "is email dead?" think piece. Here's what the data

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Oleksii Petukhov

• Apr 9

Every few months someone writes a "is email dead?" think piece. Here's what the data actually says.

400 billion emails are sent daily between 4.6 billion people worldwide. That number is growing, not shrinking.

A few stats that freelancers working in email should know:

• 75.4% of consumers in the US, UK, France, Germany, and Spain prefer email as their channel for receiving promotions from brands. Not social, not push notifications. Email.

• 62% of US marketers increased their email budgets over the past year. The channel is growing, not dying.

• About 1 in 2 people who click on an automated welcome email end up a buyer.

• Personalized subject lines can improve open rates by 9.1% just by adding the recipient's first name. And 59% of top marketers say personalization is the most effective tool for engagement.

• Automated email workflows can generate up to 30x more revenue than non-automated ones.

So if a client ever asks you whether email is still worth investing in, you have the numbers.

Full breakdown with sources: https://stripo.email/blog/email-engagement-statistics-key-data-that-shows-why-email-still-drives-business/

What's the most surprising email stat you've come across?

Stripo Email Marketing

stripo.email

Email engagement statistics: Key data that shows why email still drives business — Stripo.email

Explore email engagement statistics that show why email still delivers strong business results. Discover key data on opens, clicks, and conversions to help optimize campaigns and improve marketing performance.

Subash Chandra

pro

• 6h

Great work

Istiak Ahmed Khan

• Apr 10

great work 👌

Lynne

• 1d

Can you believe I built an AI agent that turns client emails into a structured creative brief automatically? 📮✉️

Client briefs are one of the most chaotic parts of the job. Vague emails, missing deadlines, no clear direction. I used to pull all of that out manually before I could even start thinking creatively.

So I automated it.

The agent scans my inbox, extracts everything that matters, and hands me a clean brief before I even open my inbox.

Full instruction prompt in the comments. Grab it and try it yourself ⬇️😉

Zo Computer

Oleksii Petukhov

• Apr 7

Want to make your client's emails more engaging without touching code?

Add an interactive poll. Recipients vote on a question directly inside the email, no redirects, no external forms. It works in Gmail, Apple Mail, and most major clients. For those that don't support interactivity (like Outlook), there's an automatic fallback version.

Why this matters for freelancers: most clients send static emails. Dropping an interactive poll into a campaign instantly sets your work apart. Use it for product preference votes, content feedback, event planning, or just to get subscribers talking.

The best part: you don't need to write a single line of code. Stripo's Interactive Module Generator lets you build the poll visually, customize colors and questions, add data storage to collect responses, and save it as a reusable module. The whole thing takes about 10 minutes.

Try it yourself here: https://stripo.email/interactive/poll/

What kind of feedback do you usually collect from your clients' audiences? Polls, surveys, something else entirely?

Stripo Email Marketing emaildesign

stripo.email

Poll interactive module — Stripo.email

Enhance your email campaigns with our interactive poll game! Discover how to create engaging poll emails that boost interaction and gather valuable feedback from your audience. Start using poll games today.

Chidera Esiobu

pro

• 2d

An abandoned cart email flow for a phone brand

Copywriting Email Marketing Email Marketing Design Canva Figma Klaviyo

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Can you believe I built an AI agent that turns client emails into a structured creative brief automatically? 📮✉️

Client briefs are one of the most chaotic parts of the job. Vague emails, missing deadlines, no clear direction. I used to pull all of that out manually before I could even start thinking creatively.

So I automated it.

The agent scans my inbox, extracts everything that matters, and hands me a clean brief before I even open my inbox.

Full instruction prompt in the comments. Grab it and try it yourself ⬇️😉

Zo Computer

Oleksii Petukhov

• Apr 7

Want to make your client's emails more engaging without touching code?

Try it yourself here: https://stripo.email/interactive/poll/

What kind of feedback do you usually collect from your clients' audiences? Polls, surveys, something else entirely?

Stripo Email Marketing emaildesign

stripo.email

Poll interactive module — Stripo.email

Chidera Esiobu

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An abandoned cart email flow for a phone brand

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