Contra - A professional network for the jobs and skills of the futureExpert UX Audits: Enhancing Legal Software for Optimal ROI
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Most clients have never received a proper UX audit before.
So the first thing I do is set expectations, not about design, but about what they're going to read.
Here's the structure I used for a recent legal software audit:
The one core observation (structural, not cosmetic)
Why first impressions are high-stakes for this specific audience
*A before/after comparison, current state vs refined experience
*Business impact, tied to real B2B SaaS benchmarks
*A proposed engagement path phased, low-risk
Notice what's not in there: no jargon, no design theory, no "per gestalt principles."
The client is a founder or product lead. They care about conversions, trust, and time. So everything in the deck speaks their language.
A deliverable that communicates clearly is part of the design work. If they can't read it, they can't act on it.
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Creatives on Contra have earned over $150M and we are just getting started