Cold email sequence that turns leads into booked meetings. Growth Flow CRM's outreach was getting under 2% replies generic subject lines, zero personalization, weak follow-up. I built a 4-email sequence using curiosity-driven subject lines, specific personalization, and a 'then I'll stop' final ask that removes pressure instead of adding it. Projected: 8%+ reply rate, 3%+ meeting booking rate (vs. 2-3% industry average). (Sample project demonstrates process)

NGO Social Media Content Design

Developed an organic, custom visual style and template system for a Bulgarian NGO through a set of 6 foundational social media posts. Designed to eliminate generic "AI slop," the project equipped the team with reusable visual frameworks and tailored AI prompts, enabling them to generate high-quality, on-brand graphics independently for future campaigns.

Handing over the prompts alongside the templates is the part most teams skip, and it's what decides whether the style survives six months without you. Did you bake the guardrails into the prompts themselves, or keep the rules in a separate doc?