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BEAM — Coffee Brand Identity & Advertising
BEAM is a conceptual coffee drink brand built around the energy of a good moment. Fresh, expressive, and contemporary, the brand is designed to bring together bold flavour, everyday optimism, and a visual identity that feels as vibrant as the experience of enjoying the drink.
The identity explores a balance between warmth and modernity, creating a distinctive presence that can move naturally from the product itself into advertising and everyday culture.
The advertising direction turns BEAM into more than a coffee drink—it becomes a visual expression of energy, connection, and the little moments that keep you moving.
BEAM is made to brighten the moment, one sip at a time.
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A Brand Guideline Template - Free for Designers & Creatives 🎁
I’ve created this brand guideline template to help designers present their brand identity projects in a more structured, professional, and polished way.
It includes sections for:
— Brand identity
— Logo guidelines
— Color palette
— Typography
— Visual direction
— Brand applications
— And more
✨ Want the editable source file?
Just comment “TEMPLATE” below, and I’ll send you the editable source file for free.
Feel free to use it, customize it, and make it your own.
If you find it useful, save this post and share it with another designer who might need it. ❤️
#BrandGuidelines #BrandIdentity #Branding #BrandDesigner #GraphicDesign #FreeTemplate #DesignResources #BrandDesign #VisualIdentity #DesignCommunity
Great template!