Some lovely thoughts to concept brand motion design for phantom (https://x.com/phantom) .Hope u l...Some lovely thoughts to concept brand motion design for phantom (https://x.com/phantom) .Hope u l...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
The ghost-to-card transition gives the concept a nice sense of reveal, and the soft glow keeps it tied to a wallet/product context. I’d be interested in seeing the same motion with a slightly more pronounced end state for accessibility and quick scanning.
Built this in Framer as a concept project. Goal was to make it feel run by ex-journalists. Choices: editorial serif (Libre Baskerville), a dark photo with one color accent, and copy that positions against blast-style PR.
Where I’m unsure: text legibility over the photo and whether the two CTAs compete. What would you change?