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Does your brand make you stand out or blend in?
Every day, new businesses are born while others grow, improve their services, and evolve the way they operate. Yet too often, their visual identity doesn't reflect their ambitions.
And many don't realize just how much this can affect how their business is perceived.
I've always believed that a strong brand shouldn't just reflect what a company is today, but also what it aspires to become tomorrow.
Maybe you don't need to change your business. Just the way the world sees it.
Thinking about launching or refreshing your brand in 2027? I'd love to help bring your vision to life.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I recently worked on a branding concept for OUT OF ORDER (OOO), a streetwear brand inspired by hip-hop, urban culture and retro aesthetics.
The identity explores the contrast between expressive graffiti-inspired typography and a more refined, high-fashion visual direction.
out of order is a great name for a streetwear brand ngl
Sylken is a feminine silk footwear brand built around the balance between elegance, softness and confidence. The visual identity explores a contemporary interpretation of femininity, combining romantic elements with a refined and distinctive brand personality.
A palette of soft pink and rich red brings together warmth and sophistication, while the logo pairs classic serif typography with delicate handwritten details for a more personal touch. A custom brand symbol extends the identity beyond the wordmark, creating a recognisable visual element that reinforces the brand's character across its applications.
Wonderful work!
"Is it too late to eat?"
"Not yet."
That's pretty much where AINDA started.
It's a fictional Chinese neighborhood restaurant I'm designing around the hours between today and tomorrow. Somewhere to have a proper meal, sit for a while, and maybe stay a little longer if the conversation isn't over.
I've been developing its identity around that everyday feeling, from the hand-drawn lettering and late-night atmosphere to the packaging and service objects, some of which have gotten a little out of hand.
Here are a few experiments from the project so far. Still a lot to explore.
The restaurant doesn't exist, but apparently its takeout already has places to be.
Love this! Turning a takeout box into a handbag is genius — strong brand storytelling. I do brand & packaging concepts like this too, my DMs are open for collabs. 🔥