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THREADLINE ATELIER
A premium booking experience for a custom fashion studio in Lagos.
I wanted to solve a simple problem: when someone asks, “Can I book with you?”, the designer shouldn't have to spend the next hour going back and forth about availability, measurements, event dates, and scheduling.
Threadline Atelier turns that into one smooth flow:
Inquiry → Design Brief → Availability → Booking → Deposit → Confirmation
Customers can choose what they're making, share their occasion and event date, upload inspiration, select a real available consultation time, pay the consultation deposit, and get booked.
For the designer, it reduces manual coordination, follow-ups, and scheduling headaches.
Visually, I wanted it to feel like a luxury fashion house with a digital experience editorial typography, contemporary African fashion, cinematic motion, and subtle thread-inspired interactions.
The signature moment:
“YOU'RE BOOKED.”
So impressive
Well designed!
Awesome work done Henry!
This is beautifully executed. The layout and overall visual direction work really well together.
Well done!
This is a well structured website but the booking experience is what I looks good.
Beautiful work! The concept is clear, and the execution is excellent.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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For an AI support flow, I’d make the handoff point part of the demo: show what happens when the answer is uncertain or the customer asks for a person. Is that transition covered in the interaction?
A scroll animation that shows QuoteKit working. A messy client email is read, the small talk gets crossed out, and each request turns into a line of a fixed-price proposal. Built with GSAP and ScrollTrigger in React.
does the crossed-out small talk bit come from a real client email
In 2020, I watched businesses close.
Not because their products were bad.
Because they had no way to reach their customers.
The lockdown shut the doors. But customers were still looking, and they were online.
Customers were online. Businesses were offline.
So I started building simple websites for friends and local businesses. The goal was simple: help them stay visible and keep selling.
One referral became ten. Ten became a full-time agency.
Today that's 150+ projects, and the lesson hasn't changed: a business that can be found online has a way to keep going when everything else stops.
If your business disappeared from Google tomorrow, how would customers find you?
Link to our story in the first comment.
"one referral became ten" is such a good way to grow an agency, starting with friends and local businesses makes a lot of sense. is cterling still mostly referrals now, or do you go out and find clients too?