Packaging is approached as a physical extension of the brand, bringing together structure, materi...

Packaging is approached as a physical extension of the brand, bringing together structure, materi...Packaging is approached as a physical extension of the brand, bringing together structure, materi...

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Omar Beharey

• 1d

Packaging is approached as a physical extension of the brand, bringing together structure, material, typography, and graphic language. The work focuses on how form and function can create a distinctive experience around the object.

Packaging Design Visual Design Adobe Photoshop Blender

Karolina Tadajewska

• Aug 15

MADE OF is a luxury material-typography campaign exploring what shapes a brand: its materials, craftsmanship, ideas and defining qualities. Five original visual references move from separated natural elements into MADE OF, FASHION, MAKEUP and finally GOALS—constructed from AMBITION, WORK, CREATIVITY, PASSION and TIME. I designed the concept as a flexible storytelling template that could be adapted to different industries and generated it as one continuous 30-second film using Seedance 2.5 in CapCut Video Studio.

contraseedancechallenge AI Video Production Brand Design Creative Direction CapCut ChatGPT

Maty Sandoval

max

• Aug 16

The Hermes breakdown into leather, stitching, and gold hardware is such a satisfying way to reverse engineer a brand. Of the five you deconstructed, was there one that resisted the process, where the core materials weren't obvious right away?

Snekha Gopalakrishnan

• Aug 15

Created a visual identity for The Roast Room, an artisan kitchen brand built around a premium yet playful personality. The identity combines editorial typography, a strong blue palette, checkerboard patterns and playful illustrations to create a cohesive system across packaging, menus and social.