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The Kinetic Brand Spec Engine is an ultra-fast, 40-cut kinetic brand identity showcase built for high-growth digital brands and social feeds. Operating in a seamless 3.6-second infinite loop at a locked 60 FPS, it combines rapid photographic strobe cuts with real-time optical color inversion, delivering the energy of a high-end broadcast title sequence entirely within native vector animation.
What sets this project apart is that it was built 100% programmatically using the SVGator MCP (Model Context Protocol). Rather than manually dragging timeline keyframes in an editor, every layer coordinate, 60ms cut interval, and blend mode was authored directly through code and agentic automation, proving sub-millisecond precision and showing what the future of creative engineering looks like.
The template is engineered for true plug-and-play reusability: designers can drop in any transparent logo mark and update the brand title in under 60 seconds without breaking any of the 40 animation tracks. To prove its versatility, we created two radically different brand executions powered by the exact same master engine - LUFAZAE for avant-garde editorial luxury, and MONOLITH for tactile architectural streetwear.
Oh boy, that is absolutely gorgeous.. no way you aren't winning this
Thanks man 😂 🙌
Lovely!!
Thank you Deepkia 😄
Good to see this one here too, Garv. Fast, sharp, and not a single cut out of place 🤟 Big luck coming your way!
Haha had to make sure it made its way over here too! Hearing that not a single cut was out of place from you honestly made my day. Thank you so much for the luck and the kind words Patricia! 🤟
haha yeah it’s definitely sensory overload on purpose! wanted to make sure it completely stopped people scrolling past. glad it caught your eye
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DEAD STILL is a Victorian spirit-photography game in three sittings. Ghosts can’t be seen. Only photographed.
You are J. Ashworth, “Photographer of the Departed”. Frame your clients, turn the brass focus ring, and hold a long exposure while the plate drinks the light. Then rock the plate in a red-lit darkroom and watch who was really standing beside them:
- The widow: her husband, in his empty armchair. The first sitting teaches you, step by step.
- The twins: a dead girl who will not keep still. Frost on the glass betrays her, and only a magnesium flash can freeze her.
- Mr. Hale: an investigator who asks for a portrait “with whoever is here”. Then the print looks back at you.
Rive features used:
1) Rive CLI: the whole project is RML, Luau and WGSL, checked with --verify, inspect, --screenshot and --test (20 unit tests that guard the rules), and shipped with --publish=web.
2) GPU Canvas: the shaders are the mechanics:
- 2D Rive artboards lit inside a 3D studio, with shadows and depth of field
- long exposure as real accumulation into a float plate: anything that moves smears
- a development shader you agitate by hand, with the dead coming up last
- frost on the ground glass where a spirit stands, and candle flames that bend toward the cold
- a magnesium flash, then smoke
- for the twist, a "living print": the plate re-exposed every frame, so a face in the photograph can open its eyes
3) Scripting (Luau): the sittings, the scoring and the story; it scrubs Ashworth's Wake timeline to open his eyes.
4) Data Binding: one view model drives the whole HUD.
5) State machines on every artboard; the HUD's hints run on one.
6) Skinned image meshes with bones for every character, each with an idle timeline.
7) Layout, vector feathering, trim paths, dash paths and Rive audio (gapless loops for the clock, the candles and the darkroom).
The video shows the game itself (every gameplay frame rendered by the game), the CLI run that shipped it, its RML, Luau and WGSL, the GPU Canvas passes, the file opened in the Rive Editor, and the same signed .riv running in a local build of my own portfolio site.
Amazing....
Returning to foundational assets is always a valuable exercise in brand scalability. Currently, I am preparing and structuring the master delivery files for a new sub-brand—built upon a visual identity system I originally designed a couple of years ago. Designing adaptable brand frameworks from day one is what allows a business to expand seamlessly over time while maintaining complete visual coherence. Looking forward to sharing the final execution soon.
Day 9 of 60-days-collecting-awesome-motion-design-references
I am gathering cool references for my own work as a Motion Designer, and I thought it would be nice to share them with the Community as I go.
Eleven Labs is always creating amazing launch videos. This one dropped a few days ago, and it's sick! I love the motion and the fluidity, but, of course, being an audio company, the sound design is outstanding!
It was crafted in-house by the Eleven Labs team.
Do you like it? Would love to read your thoughts!