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A saas idea can be technically solid and still be a bad business.
You can build the backend, integrate the APIs, automate the workflows, and deploy everything perfectly.
But none of that proves someone will pay for it.
Something I've been thinking about recently:
What if we sold the solution before building the product?
Start with one specific problem. Solve it manually or with a small automation. Find a few customers willing to pay for the outcome.
Then build the software around what they actually need.
Less time building features nobody asked for. More time solving problems people already have.
Sometimes the smartest technical decision is not to write code yet.
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In less than two weeks (NOV 19th), we will be speaking with Daniel G. Bright about how he built a million-dollar agency.
If you're curious about the grit and strategy it takes to build anything sustainable, register here to save your spot:
https://conectr.me/e/building-and-scaling-from-freelancer-to-1m-agency-rn0
See you then!
I run a SaaS business. As founders we're often too immersed into our product and can overlook what real people need to hear. A few hurtful patterns that keep showing up in websites, and how to fix them:
Focusing on the features, not the value:
❌ “Automated bank reconciliation engine”
✅ “Close the books on the 2nd, not the 12th.”
Features matter to someone already comparing options. Everyone else needs to recognize their own problem first, then see it solved.
Big words that could belong to any company:
❌ “Seamless. Powerful. Built to scale.”
✅ “Payroll for 40 people in ten minutes, not an afternoon"
Unverifiable claims:
❌ “Trusted by leading clinics”
✅ “No-shows down 30% across 200 clinics”
What’s the vaguest headline spotted this week? Drop it below 👇
SaaS MVP Scope & Cost Estimator | Lead Qualification & Intake System
The Challenge: Early-stage SaaS founders and product agencies often waste weeks navigating manual inquiry cycles and discovery calls just to map out MVP requirements and sprint budgets.
The Solution: I designed and built an interactive MVP Scoping Engine. This system enables founders to select required platform features—such as multi-tenant authentication, recurring subscription billing, AI API integrations, and admin role permissions—and receive real-time cost and timeline estimates instantly.
Key Features:
Dynamic real-time pricing and sprint timeline calculator
Categorized feature selector (Auth, Core Plumbing, AI, Admin Ops)
Automated MVP Production Brief generation for instant lead qualification
The generated MVP brief is the part I'd steal. Do founders get it as a PDF they can forward to a co-founder, or does it stay in the browser?