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A 1000-watt light bulb can light up a room, but a 1000-watt laser can cut through steel. 💡⚡
The difference? Focus.
As designers, it’s tempting to try and do everything – logos, websites, branding, motion design, you name it. But when you focus your energy on a niche, you can cut through the noise and make an impact that truly stands out.
What’s your niche, and how has focusing helped you grow?
@Jerry Rodriguez Nice! Never heard of this one before. I'm inspired now 💪🏻
@Lucas Fields I'm glad, once I heard this it opened my eyes!
@Jerry Rodriguez Love this analogy! Focus has been a game-changer for me. I used to juggle everything - branding, websites, UI/UX, motion but doubling down on web design and UI for high-converting websites helped me sharpen my skills and attract the right clients.
Niche = clarity = better results.
@Daniel G Bright This right here!
@Jerry Rodriguez I love this!
When I first started on another platform, I offered everything, poster design, invitation design, social media design, and, finally, packaging design.
Out of all these, packaging design was by far the most requested. Eventually, I removed the other services and...
@Anita Autorino Interesting, I heard when you start out you should always niche down and then expand as you scale.
@Jerry Rodriguez That was my experience! I posted everything but the users decided my niche, so I adapted hahaha
Damn this is so true, took me way too long to stop doing everything and just double down on product design but honestly the moment I did that, it felt like all the right doors started opening up. @Jerry Rodriguez
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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