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A 1000-watt light bulb can light up a room, but a 1000-watt laser can cut through steel. 💡⚡
The difference? Focus.
As designers, it’s tempting to try and do everything – logos, websites, branding, motion design, you name it. But when you focus your energy on a niche, you can cut through the noise and make an impact that truly stands out.
What’s your niche, and how has focusing helped you grow?
@Jerry Rodriguez Love this analogy! Focus has been a game-changer for me. I used to juggle everything - branding, websites, UI/UX, motion but doubling down on web design and UI for high-converting websites helped me sharpen my skills and attract the right clients.
Niche = clarity = better results.
@Daniel G Bright This right here!
@Jerry Rodriguez I love this!
When I first started on another platform, I offered everything, poster design, invitation design, social media design, and, finally, packaging design.
Out of all these, packaging design was by far the most requested. Eventually, I removed the other services and...
@Anita Autorino Interesting, I heard when you start out you should always niche down and then expand as you scale.
@Jerry Rodriguez That was my experience! I posted everything but the users decided my niche, so I adapted hahaha
@Jerry Rodriguez Nice! Never heard of this one before. I'm inspired now 💪🏻
@Lucas Fields I'm glad, once I heard this it opened my eyes!
Damn this is so true, took me way too long to stop doing everything and just double down on product design but honestly the moment I did that, it felt like all the right doors started opening up. @Jerry Rodriguez
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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