So if you did not know I am a huge musical fan and I watched Killing Carmen in Vienna last year, a brand new musical reinterpretation of the Carmen opera by Volksoper.
However, after purchasing the official play brochure, I was quite disappointed. So as any logical person would do, by using the publicly available resources from their website, I decided to redesign the brochure.
My goal was to create a design that reflected the multilingual, dynamic, and contemporary spirit of the production which turns the informational brochure into a visual keepsake (which is the whole point of purchasing the brochures if you ask me!)
Be brutally honest with me which would you prefer to buy at the theater?
NOIRÉ is a premium café brand built around a simple idea:
Great coffee should feel like a moment of pause, not another part of the
routine.
The project explores a complete visual identity, packaging
system, takeaway cups, coffee bags, tote bags, menu design, café applications and lifestyle campaign direction.
Instead of relying on the usual loud coffee aesthetics, I
built NOIRÉ around deep charcoal, warm ivory, soft graphite, refined
typography, subtle botanical illustrations and quiet editorial compositions.
The visual language is intentionally dark, tactile, and understated - giving every touchpoint the feeling of a slow morning, a quiet table, and coffee worth taking your time with.
From the cup in your hand to the café around you, every detail was designed to make the brand feel like a ritual.
Okay, I finally joined the typography trend too. 👀
Had to try one myself - so here’s a little typography experiment I’ve been playing with.
Sometimes you just see a trend everywhere and think, okay… my turn. 😂