BelliBind is a multi-role SaaS platform designed to support postpartum care, product commerce, sp...BelliBind is a multi-role SaaS platform designed to support postpartum care, product commerce, sp...
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BelliBind is a multi-role SaaS platform designed to support postpartum care, product commerce, specialist services, and administrative operations in one connected digital experience.
The platform was built to move beyond a simple e-commerce website and create a full operating system for the business. It includes tailored client onboarding, personalized assessment flows, specialist dashboards, agency management, product recommendations, order tracking, Shopify/Stripe integration readiness, admin approvals, training resources, and developer testing tools.
My focus was to design and structure a scalable application experience that could support multiple user types: clients, specialists, agencies, and administrators. Each role needed its own workflow, permissions, dashboard views, and operational actions while still connecting back to the same business process.
Key areas of the build included:
Client journey assessment for pregnancy and postpartum support Specialist onboarding, approval, and client management workflows Admin dashboard for pending actions, product management, users, orders, and service areas Marketplace experience for recommending products to clients Order management and fulfillment visibility Shopify and Stripe integration planning Training resource flows for education and specialist enablement Test data generation and developer tools for QA and workflow validation
This project demonstrates my ability to take a complex business model and translate it into a structured SaaS platform with clean user flows, role-based experiences, operational dashboards, commerce logic, and scalable architecture.
The goal was not just to create screens - it was to create a system that could help the business manage care, commerce, specialists, clients, approvals, and growth from one unified platform.
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Creatives on Contra have earned over $150M and we are just getting started