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I independently developed this Sales Enablement strategy as a concept to identify opportunities to improve revenue alignment across Marketing, Sales, and Product. The proposal focused on creating a shared lead-management SLA, improving sales velocity, building a buyer-focused content strategy, establishing a centralized enablement hub, and creating stronger Sales–Marketing feedback loops. I also incorporated buyer personas, Jobs-to-Be-Done, sales enablement workflows, and a 30/60/90-day execution roadmap. This was not formally implemented by the company; it was a strategic proposal demonstrating how I approach complex business challenges, identify revenue opportunities, and translate ideas into actionable frameworks.
Love how clear and thoughtful these are. Great work!
Thank you!
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Kajabi Marketing Agency Sales Page
Project Overview
I designed and built a conversion-focused sales page for a marketing agency using Kajabi, with the goal of creating a polished digital experience that communicates the agency’s value clearly and guides visitors toward taking action.
The Starting Point :
The project started with a need for a professional sales page that could present the agency’s services in a more compelling and structured way. The existing concept needed stronger visual hierarchy, clearer messaging, and a smoother path from first impression to conversion.
I focused on understanding the agency’s positioning, target audience, core services, and desired customer journey before moving into the design and build phase.
Strategy & Approach :
I structured the page around a clear conversion journey, combining strong messaging with a modern visual direction.
Key areas included:
- Clear hero section and value proposition
- Strategic call-to-action placement
- Services and offer presentation
- Trust-building sections
- Benefits and differentiators
- Social proof and credibility elements
- Conversion-focused page structure
- Responsive design for desktop and mobile
The Build 🛠
Using Kajabi, I transformed the strategy and design direction into a functional sales page.
I worked through the page structure, layout, typography, spacing, visual hierarchy, responsive behavior, and CTA flow to ensure the final experience felt cohesive from beginning to end.
The focus wasn't simply on making the page look good—it was about creating a page that could communicate, build trust, and move visitors toward action.
The Finish 🔥
The final result was a polished Kajabi sales page designed specifically for a marketing agency environment.
The finished page combines a professional brand presence with a clear conversion path, making it easier for potential clients to understand the agency's offer and take the next step.
Deliverables
Platform: Kajabi
Project Type: Sales Page / Landing Page
Industry: Marketing Agency
Focus: Conversion Design, UX, Kajabi Build & Responsive Design
Outcome
The project resulted in a clean, strategic, and conversion-focused sales experience that gives the agency a stronger digital presence while creating a clearer journey for prospective clients.
From strategy to structure, design to Kajabi implementation I turned the initial concept into a complete sales page built for business growth.
Really like how you focused on the whole conversion journey. The structure feels very intentional.
Kajabi Coaching Sales Page
From Strategy to Conversion-Ready Launch
The Starting Point
The project started with a coaching brand that needed a professional sales page to clearly communicate its offer, build trust, and guide potential clients toward taking action. The existing presentation lacked a strong visual hierarchy and a clear conversion-focused structure, making it difficult for visitors to quickly understand the coaching offer and its value.
The Approach
I began by mapping out the customer journey and organizing the page around the key questions a potential client would have: What is the offer? Who is it for? Why should I trust this coach? What will I get? And what should I do next?
From there, I developed the page structure, refined the messaging hierarchy, and created a clean visual direction designed specifically for a coaching audience.
The page was then built in Kajabi, bringing the strategy and design together into a responsive, easy-to-navigate sales experience.
What I Worked On
- Kajabi sales page design and development
- Coaching offer positioning and page structure
- Conversion-focused section layout
- Hero section and CTA strategy
- Offer and benefits presentation
- Social proof and testimonial sections
- FAQ and objection-handling sections
- Responsive desktop and mobile layout
- Visual hierarchy and brand consistency
- Final page optimization and launch preparation
The Finish
The final result was a polished, conversion-focused Kajabi coaching sales page that gives the brand a stronger digital presence while making the offer easier to understand and act on.
The finished page combines strategy, branding, UX, and Kajabi development into one cohesive experience — designed not just to look professional, but to move visitors from interest → trust → action.
Project Outcome
A complete coaching sales page transformed from an initial concept into a professional, structured, and launch-ready Kajabi experience.
Really like the way you’ve structured the journey from interest to trust to action. Feels very intentional.
In a previous role at an interior design firm, I was the only marketing employee. I was busy functioning as the graphic designer, presentation designer, marketing coordinator, and social media manager. My goal was to increase our social media engagement, so I had the idea to add some custom furniture illustrations to our social feed for a bit of character. The resulting reposts and comments from the featured furniture brands greatly increased both our following and engagement. Plus I got to have some fun and creative freedom with the illustrations!
