Current WIP, testing two distinct Art directions for this SaaS Launch. Which one would youCurrent WIP, testing two distinct Art directions for this SaaS Launch. Which one would you
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I’ve reworked the case study to make the connections between the identity, packaging, and physical applications clearer.
I think this version finally strikes the balance I was looking for: explaining the design decisions and logic behind the system while making the full page a pleasure to explore.
Old or new, which version would make you keep exploring?