What if a football story were told as a tarot-inspired triptych? For this private commission, I c...What if a football story were told as a tarot-inspired triptych? For this private commission, I c...
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What if a football story were told as a tarot-inspired triptych?
For this private commission, I created two individual player portraits and one shared composition around loyalty, separation, faith, legacy and the hope of reunion.
Repeated arches, ornamental borders, football motifs and a blue–gold–red colour system connect three card fronts with three coordinated backs.
The full case study follows the brief, visual system and refinements behind the final set.
Independent private commission. Not affiliated with or endorsed by any player, club, league or national team.
Turning loyalty, separation, and reunion into tarot iconography for a private commission is such a specific brief to nail. Was there a card concept that got scrapped along the way, or did the three themes click early on?
The three-card structure came together quite early: two individual portraits and one shared card. The symbolism inside them changed much more along the way. Some ideas were simplified or replaced as the brief evolved, particularly in the shared composition. This meant that the...
Just in time for Halloween! 🎃🔮 Excited to share this mystical tarot reading app concept, inspired by a little spooky season magic. Would love to hear your thoughts! ✨
Celvana brand identity & packaging for a red light therapy brand launching in the US.
The category is crowded with identical, unbranded panels. Celvana sells precision, so the brand had to look like medical equipment you can trust: clinical, exact and professional.
Brand identity case study
Packaging case study