Optimize E-Commerce Growth: Analyze User Behavior with Python & SQLOptimize E-Commerce Growth: Analyze User Behavior with Python & SQL
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This project analyzes user behavior across a large-scale e-commerce platform to identify conversion bottlenecks, revenue drivers, and growth opportunities.
Using a combination of Python, SQL, and Power BI, the analysis transforms raw event-level data into actionable business insights aligned with real-world analytics practices used by companies like Amazon and Shopify.
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Creatives on Contra have earned over $150M and we are just getting started