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Framer just added something that could be really useful for business websites.
Framer recently introduced Firewall.
It lets you create rules that can:
→ Block visitors from specific countries
→ Redirect visitors based on their location
→ Restrict access to specific pages
→ Send visitors to a specific localized version of a site
For example, imagine a business has different websites or landing pages for different markets.
Instead of relying entirely on the visitor to find the right version, you can create rules that help route them automatically.
What I find interesting is that this moves Framer beyond simply being a website-building tool.
Features like this start solving real website infrastructure and business requirements.
As a web designer, that's the part I pay attention to.
The more control a platform gives you after the design is finished, the more useful it becomes for real-world client projects.
Framer Firewall is currently available with the Advanced Hosting add-on and on Enterprise plans.
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Halden - Landing Page Concepts
Halden sells to grid operators, and there were two good ways to pitch it: tell them what's coming, or show them everything happening now. Rather than pick one on instinct, I designed the landing page as an A/B test so real traffic decides.
The two pages share one 12-column grid, the same section order, type system and components. Each variant changes only its message, its hero visual and its light color, so any difference in demo requests comes from the pitch and not the layout.
The work was building a system flexible enough to carry two different stories without either one feeling like the backup version.
Forecasting (act before demand spikes) vs metering (see and bill every kilowatt)
Primary metric: Demo requests from the hero CTA
4 voted
57%
3 voted
43%
7 votes
Closed
I'd pick Forecasting. "From meter reading to early action" tells a grid operator what they get in one line. Did you write both hero lines before designing the visuals?
Remotlin v1 website redesign is coming soon.
Join the waitlist and find your next remote job.
Smart to open a waitlist before the redesign ships, Alex. Curious whether the job search itself will sit right in the hero for v1.
