Woof 'n Wipe Hypoallergenic Pet Wipes Packaging IdentityWoof 'n Wipe Hypoallergenic Pet Wipes Packaging Identity
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Fresh packaging identity release for Woof 'n Wipe.
My goal was to design a clean, tactile identity for hypoallergenic bamboo pet wipes, featuring embedded puppy and paw glyphs paired with a custom debossed flip-top lid.
Full 12-slide case study live on Behance: https://www.behance.net/gallery/257441155/Woof-n-Wipe-Hypoallergenic-Pet-Care-Identity How do you balance playful personality with clinical trust in packaging design?
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Rafee 's avatar
I'd keep the layout clean and let the paw glyphs carry the playfulness. You did that well here.
Aria 's avatar
Appreciate the note, Rafee. It's always a fine line between playful and cluttered, so I really tried to let the marks do the talking. Glad you like the direction!
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