7 Signs Your Website Is Frustrating Smartphone Users
Your website may look perfect on a laptop but feel like hard work on a phone. And that matters: the 2025 Web Almanac found that only 48% of mobile websites achieved good Core Web Vitals, compared with 56% on desktop
Here are 7 warning signs to check
1️⃣ Tiny text Visitors have to pinch and zoom just to read.
2️⃣ Buttons too small People struggle to tap “Call,” “Buy,” or “Book” without hitting something else.
3️⃣ Slow loading Large images and heavy scripts delay the content people came to see.
4️⃣ Broken layouts Text, images, or menus spill off the screen or overlap.
5️⃣ Annoying pop-ups Full-screen offers cover the content and are difficult to close.
6️⃣ Complicated forms Too many fields make enquiries or checkout tiring on a small screen.
7️⃣ Difficult navigation Menus are confusing, links are crowded, or important actions are hard to find.
Don't just shrink your desktop website and call it mobile-friendly. Open it on a real phone and try to complete a task as a customer would
💬 Which of these problems have you encountered on a business website?
One page with brand, web and product UI together is a strong move. Clients see the range without clicking around. Rebuilding mine with AI coding tools taught me the same thing: the speed lets you spend the saved time on the case study writing, which is what actually wins work.
"Capturing light, emotion, and the moments you never want to forget." That line set the tone, and the layout follows it.
The hero is one motion-blurred portrait washed in red. The photographer's name runs across the bottom in a condensed white face, so large the screen cuts it off. The photo keeps its soft focus, and the name still reads first.
Thin grid lines split the page into narrow columns, and the small copy sits justified inside them. The loose photo gets a strict structure to lean on.
A single round red button with an arrow sits right on the letters and marks where to go next.
The heavy condensed white FLORENCE over the red portrait is bold, and keeping the same red across phone, laptop and type tile makes the case study read as one system. Did the red come from the photographer's own work, or was it your call?
A website hero and motion identity concept for Cycle.
The experience takes the viewer through seven historical eras in one continuous forward journey, while the logo, camera path and core composition remain consistent.
The concept explores how a static identity can become a living digital experience through motion, environment and interaction.
Workflow included Spline, Claude via MCP, Midjourney and SeaDance.
Available for brand identity, motion and digital design projects.