// Excited to unveil a complete visual identity system for my latest passion project: The Crafted...// Excited to unveil a complete visual identity system for my latest passion project: The Crafted...
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// Excited to unveil a complete visual identity system for my latest passion project: The Crafted Coffee Co.
From the minimalist logo mark to the carefully curated color palette (Forest Green, Cream, and Olive), the goal was to create an identity that is both sophisticated and sustainably focused.
Key Deliverables:
• Logo Mark & Variations
• Typography System (Playfair Display & Montserrat)
• 3D Product Mockups (Bags, Cups, Tote)
• Interior Brand Signage Conceptualization
The full presentation showcase is live. I'd love to hear your feedback on the overall aesthetic and implementation.
#GraphicDesign#BrandIdentity#LogoDesign#Branding#DesignPortfolio#LinkedInDesigners#CraftedCoffeeCo#PackagingDesign#Mockups#DesignSystems
This is how a social system should work: strong enough rules that the brand reads at thumbnail size, loose enough that the feed never looks copy-pasted. Do you hand clients a Figma kit for this, or build it in something their team edits themselves?
Love this MORA identity! 🍦 The bold typography against the creamy tones is such a perfect balance - feels artisanal yet playful. The flavor-inspired packaging with the watercolor smears for cloud vanilla / berry veil is a really nice touch, makes each scoop feel special as you...