Project Scoop | Brand Identity & Marketing Assets Created a full brand identity for a local pet w...Project Scoop | Brand Identity & Marketing Assets Created a full brand identity for a local pet w...
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The purple-on-black system gives Xelio a strong, memorable presence without losing the technical feel of DeFi. Nice touch carrying the rounded mark and color language consistently from the identity into the device mockup.
These six marks feel distinct without losing the calm, restorative character of the category. The small descriptors under each name are a nice touch—they make the system feel considered, not just visually minimal.