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Been experimenting with how AI can help earlier in the design process.
For this one, I explored a few button directions different hover states, motion ideas and CTA behaviors before touching the actual build.
I like using it this way because it makes the exploration phase much more visual.
You can compare ideas faster, get feedback earlier, and go into development with a clearer direction.
Curious how other designers are using AI in this part of the process.
The network for creativity
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Creatives on Contra have earned over $150M and we are just getting started
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How do you make a logo feel alive without making it feel like a gimmick? 🤖
Quickchat AI builds no-code AI Agents that handle real work - customer support, sales, internal ops - reading docs and resolving conversations on their own. As the product scaled, the brand needed to catch up: something as sharp and credible as the tech itself, in a market where every AI startup looks the same.
I could have leaned into something loud - a mark morphing through wild transformations, motion for the sake of motion. Instead the direction was restraint. The wordmark reveals with one clean underline stroke. The icon wakes up letter by letter before landing on the final mark, closing on a small wink instead of a flourish 😉.
Every timing decision was intentional: fast enough to feel instant, controlled enough to feel trustworthy. That's the whole brief in one sentence.
The palette stayed just as disciplined 🎨 - one electric blue carrying the energy, one warm yellow breaking up the dark neutrals. Nothing decorative, everything load-bearing.
Where do you draw the line between motion that shows a product's personality and motion that's just there to show off?
Designers, let’s talk about where our craft is actually heading.
AI is moving fast in web design, shifting everything from our day-to-day workflows to how we think about creativity. I’d love to hear how the community on Contra is navigating this shift.
Drop your thoughts in the comments on any (or all) of these:
The Current Impact: How has integrating AI tools influenced your actual day-to-day design work so far?
The Evolving Role: What do you see as your primary role as a web designer as AI automation becomes more embedded in the design process?
Future Adaptation: How do you plan to adapt, upskill, or reposition your work moving forward?
Feedback for AI Creators: What suggestions or requests do you have for the developers building AI tools for web design?
Taste vs. Algorithm: Do you think AI tools can ever truly understand—or replicate—the beauty, nuance, and intent of human design?
🚀 🚀 🚀 Let's discuss! Share your experiences, hot takes, or predictions below.🙌
AI speeds up the process but taste is still entirely human. It can generate hundreds of layouts in seconds but knowing which one actually solves the business problem and has emotional factor is where the designers true value lies now.
Hi! I’m Briana. I’m a storyteller with a background in broadcast journalism, communications, and video production, and I love turning ideas into content that feels clear, creative, and engaging. From video editing and voiceover to social content and AI-assisted production, my goal is always the same: create work that connects with people and brings the story to life.
Welcome to the feed! The jump from broadcast journalism into freelance content and voiceover work is a real shift in pacing and client relationships. What's translated most directly from the newsroom, and what did you have to unlearn?