Interval: A Landing Page for an AI Meeting Assistant
Overview
Interval is a tool that handles the scheduling, notes, and follow-ups around meetings. I designed the full landing page in Figma, from layout and structure to the final UI. My goal was to make a busy, complicated workflow feel calm and simple and to get visitors to start for free.
The Problem
Meetings create a lot of hidden work: finding a time, avoiding double-bookings, taking notes, sending follow-ups, and collecting payments. Most tools solve only one of these. The page had to show that Interval brings it all together and make that clear within seconds.
My Approach
I focused on one feeling: relief. The headline, the visuals, and the layout all say “this is taken care of.” I kept the design light and spacious so the page itself feels as calm as the product promises to be.
Key Design Decisions
1. A hero built around a promise. The headline “Meetings Handled Before You Even Notice" tells visitors the benefit immediately. Two clear buttons (“Get started free” and “See how it works”) and small reassurance notes (“No card required” and “Takes about two minutes to set up”) remove common doubts before visitors even scroll.
2. Showing the product, not just describing it. Below the headline, a live-looking booking calendar sits on a soft blue gradient. Tabs for Scheduling, Callie, Notetaker, and Payments hint at the full toolset, so visitors see the product in action right away.
3. Trust early. A row of well-known brand logos and a strong stat (94% of bookings confirmed without back-and-forth) appear right after the hero, so visitors feel confident before reading further.
4. One story from start to finish. “One Thread, From First Ask To Last Follow-Up” uses four equal cards: someone asks to meet, a time gets held, the call gets captured, and the next step is clear. Matching icons and short text make the whole workflow easy to understand at a glance.