A Simple Test to Replace Generic Website MessagingA Simple Test to Replace Generic Website Messaging
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A little thing I ask almost every new client to do before we start working together:
Open 5 competitors’ websites and read the first two lines.
You’ll usually find the same words everywhere. “Tailored.” “Trusted.” “Innovative.” “End-to-end.”
And quite often… they’re on your own website too :)
Here’s the little test I use to get rid of them ↓
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The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started