The problem: My client, a real estate financing company, had an outdated WordPress site that didn't reflect the credibility of their brand. They needed a complete website redesign, but without a clear framework or vision to start from.

What I did: As the WordPress designer and developer on this project, I led a full WordPress website redesign built with Elementor, taking the client from uncertainty to a confident, polished direction:

Rebuilt the site structure to simplify complex DSCR loan concepts and guide real estate investors toward a clear call to action

Designed a custom, mobile-responsive layout with strong visual hierarchy, hero, trust signals, referral program, and an FAQ section that answers investor objections before they become drop-offs

Developed conversion-focused landing page sections aligned with the brand's gold-and-navy identity.

Delivered on schedule and on budget, with clear communication at every milestone.

The result: A professional, trustworthy real estate website design that turns visitors into qualified loan inquiries.

The client's words: "Francis was a pleasure to work with from start to finish. I didn’t have a clear framework or vision for my website going into the project, yet he navigated that uncertainty with patience, professionalism, and great communication. He delivered a solid initial direction, and from there we worked together seamlessly to refine and complete the site. The project stayed on schedule and on budget, and the end result turned out better than I imagined. Highly recommend Francis if you want someone who truly knows how to guide a project and deliver results." ⭐ 5.0

Services: WordPress Website Design · Website Redesign · Elementor Development · Web Design · Mobile-Responsive Development