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A small look at //123", our self-initiated furniture e-commerce concept.
The idea was to design an online store that moves a little more like a physical one. You walk in, something catches your eye, you keep looking, maybe circle back later. It’s not trying to push you into a quick decision, just letting you spend a bit of time with things and figure out what actually works for you.
So the experience lets furniture breathe a bit. There’s a grid when you need to scan things quickly, but the store doesn’t live only there. Some pieces get more space, the imagery builds a small world around them, and dot-matrix details give the whole thing a slightly analogue edge.
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Great work
Color Changes Everything
Sometimes, all it takes is a change in color – and the exact same design can feel completely different.
The light version, with soft pink tones and natural textures, feels fresh, light, and airy. It creates a sense of calm, natural beauty, and a closer connection to nature.
The dark version tells a completely different story. A black background immediately adds depth, character, and a sense of luxury. The design becomes more expressive and even slightly dramatic.
So, which version speaks to you more – light and airy or dark and luxurious?
128 voted
66%
66 voted
34%
194 votes
Closed
The light version feels much more like the product than the dark version . It feels like nature itself
Looks like the crypto market's heating up again.
Kasta was a crypto app. Over 19 months we designed something I'm still proud of. This is the card experience.
Interactions are what separate a product that works from a product that feels premium. Same features, same screens. Completely different perception of value.
And when an app feels this considered, people trust it with more of their money. Deposits grew 25% on the release of the debit card feature.
#ProductDesign #Fintech #UXDesign #DesignStrategy
25% from a card feature is wild