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Google SEO Is No Longer Enough. Your Business Needs AI SEO Too!
The way people search for information, discover businesses, and make purchasing decisions is changing rapidly.
Traditional Google Search is still incredibly important, but AI-powered platforms like ChatGPT, Google Gemini, Perplexity, Microsoft Copilot, and Google AI Overviews are transforming how people find answers, compare services, and choose brands.
So, here's an important question: Is your business visible only on Google, or is it also positioned to be discovered through AI-powered search?
In today's evolving digital landscape, focusing on Traditional SEO alone may mean missing valuable opportunities to reach potential customers.
And focusing only on AI SEO while ignoring traditional search optimization isn't the right approach either.
The real opportunity lies in combining both.
Why Does Your Business Need Both Google SEO and AI SEO?
Traditional SEO helps your website improve its visibility in search engines through keyword optimization, technical SEO, quality content, backlinks, and website authority.
AI SEO takes this further by helping search engines and AI-powered platforms better understand your business, recognize your expertise, identify your services, and discover relevant information from your website.
When these strategies work together, your business can build a stronger digital presence across both traditional and AI-driven search experiences.
How I Help Businesses Build a Stronger Online Presence
As an LLMO, GEO, AEO, AIO, and AI SEO Specialist, I combine multiple optimization strategies to help businesses prepare for the future of search.
My approach focuses on:
1. Traditional SEO Optimization
Strategic keyword research and search intent analysis.
On-page SEO and content optimization.
Technical SEO improvements.
Website structure and internal linking.
Search engine indexing and crawlability.
Quality backlink and authority development.
2. Generative Engine Optimization (GEO)
Optimizing content for AI-powered search experiences.
Improving brand visibility and entity recognition.
Structuring content for better AI understanding.
Strengthening brand mentions and relevant contextual signals.
Building content that provides clear, trustworthy answers.
3. Answer Engine Optimization (AEO)
Creating question-based, answer-focused content.
Optimizing FAQs and conversational search queries.
Structuring information to improve answer accessibility.
Implementing relevant structured data and schema markup.
4. Large Language Model Optimization (LLMO)
Making website content easier for LLMs to interpret.
Strengthening brand and business entity information.
Improving content clarity, relevance, and contextual relationships.
Organizing information to support AI discovery and understanding.
5. AI-Ready Technical SEO
Relevant Schema Markup and JSON-LD implementation.
llms.txt configuration where appropriate.
Robots.txt and sitemap optimization.
Website crawlability and indexability improvements.
Content structure and technical accessibility.
My Goal Is Bigger Than Just Rankings
I don't believe SEO should be limited to getting a few keywords onto Google's first page.
The bigger goal is to build a sustainable online presence where your business can be discovered, understood, and trusted across multiple search environments.
Whether someone searches through Google or asks an AI platform to recommend a service, your website and brand should have the strongest possible foundation to compete.
Of course, AI recommendations and citations cannot be guaranteed. They depend on many factors, including platform algorithms, available information, competition, and brand authority.
But with the right combination of SEO, GEO, AEO, and LLMO strategies, you can position your business for the evolving search landscape.
New on Contra – Special Attention for My First Clients!
I've recently joined Contra and am excited to connect with businesses, entrepreneurs, startups, agencies, and website owners who want to strengthen their digital presence.
As I'm building my presence on Contra, I'll give my first few clients extra attention, careful analysis, and a dedicated approach to their projects.
If you're planning to improve your website's Google rankings, increase your visibility across AI-powered search platforms, or build a long-term SEO and GEO strategy, I'd be happy to discuss your goals.
Don't wait until AI search becomes your biggest competitor. Start preparing your business today.
Feel free to send me a message on Contra. Let's discuss how Traditional SEO and AI SEO can work together to strengthen your business's online visibility.
#AISEO #GEO #AEO #LLMO #AIO #GenerativeEngineOptimization #SearchEngineOptimization #DigitalMarketing #AIVisibility #Contra
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Direct Response vs. Brand Copywriting: Should Your Copy Sell Now or Build Recognition for Later?
Here's something I find interesting about copywriting: not every piece of marketing content is trying to achieve the same thing.
Take direct response copywriting and brand copywriting, for example. Both use persuasive language, but they have different priorities.
Direct response copywriting is designed to encourage a specific, measurable action. It might be a purchase, a sign-up, a download, or a request for a quote.
You'll often find it in sales pages, promotional emails, paid ads, and landing pages. Its calls to action are usually direct: Buy now, Sign up today, Get your quote.
Brand copywriting, on the other hand, focuses on shaping how people perceive, recognize, and remember a business. It communicates the brand's personality, values, positioning, and what makes it distinctive.
Think website About pages, brand messaging, taglines, and company introductions. Its message is less about an immediate transaction and more about building familiarity, trust, and a consistent identity over time.
But here's my take: they shouldn't be treated as opposites.
A recognizable brand can make direct response campaigns more meaningful, while effective sales copy can reinforce what a brand promises and stands for.
One builds recognition and long-term relationships; the other encourages action. And a strong marketing strategy often needs both.
The real question isn't which type of copywriting is better. It's understanding what your audience needs and what your message is supposed to achieve.
When you write marketing copy, do you focus more on getting the immediate conversion or building a memorable brand?
One of the projects I'm proudest of: a Shopify store, 16 months of SEO.
159K clicks. 16M impressions. 12,958 ranking keywords, 380 of them in Google's top 3.
SEO for stores is a long game. Numbers like these come from doing the basics well, month after month, and letting the work compound. The stores that keep going are the ones that win it.
380 keywords in Google's top 3 after 16 months is a strong result for a store. Which change moved the needle most, product page content or technical fixes?
HydroJug | AI-Assisted Product Advertising
Created a bold, visually engaging promotional video for HydroJug, combining AI-generated lifestyle imagery, creative product styling, seasonal storytelling, and short-form video editing.
Designed for TikTok, Instagram Reels, and social media advertising, with an emphasis on eye-catching visuals, product appeal, and brand personality.
My role: Creative Direction, AI Content Creation, Product Advertising & Video Editing.
