Thinking about moving from Excel or Google Sheets to a CRM? Don’t migrate the problems with the data.
Before choosing or configuring a CRM, I usually check five things:
• Does every active lead have a clear owner?
• Is there always a defined next action?
• Are follow-up dates consistently tracked?
• Are lead statuses clear and used consistently?
• Could another team member understand the spreadsheet without asking for help?
If several answers are “no”, the problem may not be the CRM yet — it may be the workflow behind it.
A CRM works much better when the sales process is clear before migration starts. I created a free CRM Readiness Self-Check for small teams that want to identify these gaps before investing more time or money in a CRM.
If you’re currently working from spreadsheets and considering a CRM, comment “CHECK” or send me a message and I’ll send it to you.
But great automation is not about adding more steps or creating more triggers.
It starts with understanding:
• The business process behind the automation
• The customer journey from first touch to conversion
• How the sales team actually works
• The data that drives every action
The best GoHighLevel systems are not the ones with the most workflows.
They are the ones that create better experiences, save time, and produce better outcomes.
For GHL experts and users:
What is one thing you always consider before building an automation?