Introducing WIGGLE CLUB — my latest pet-commerce website concept.
Bold typography, cobalt blue, acid-yellow accents and editorial photography bring the brand to life across the shopping experience.
The design includes:
✦ Detailed desktop and mobile layouts
✦ Reusable Figma components and Auto Layout
✦ A connected design system
✦ Product discovery, wishlist and checkout prototype flows
Progressive blur is the detail that sells it - a hard-edged duo transition reads as a cut, the blur reads as one continuous motion. Small change, different feeling.
Most real estate brands look like they were designed not to offend anyone. Arcova was designed to be impossible to ignore.
Electric lime. Forest green. A house mark that owns a building facade as confidently as it owns a tote bag. "Build where others only look." "What we build today is what stands tomorrow."