My First Power BI Project 💻 The dashboard I’ve been hyping is live, and I’m too proud to stay qu...My First Power BI Project 💻 The dashboard I’ve been hyping is live, and I’m too proud to stay qu...
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Munira Momoh
• Nov 11
My First Power BI Project 💻
The dashboard I’ve been hyping is live, and I’m too proud to stay quiet 😅
No roadmap. No mentor. I opened Power BI one morning and said, “Let’s do this.” Bold? Yeah 😂
Everything was chaos. DAX formulas fought me. Relationships refused to relate. YouTube became my lifeline—learn one thing, try again.
The project? An e-commerce brand, Fresh Cart.
Goal: compare YouTube, Twitter, Google Ads on
🎯 Conversion Rate
💰 Sales Revenue
📈 ROAS
💵 Cost per Conversion
Findings:
YouTube killed it — highest ROAS (342.2%) and lowest cost per conversion ($12.89). Spend $1, get $3.42 back.
Twitter drove the highest sales ($28.9K). People weren’t only clicking, they were buying.
Google Ads? Weak. High cost, low conversions.
My take:
Invest more in YouTube. Fine-tune Twitter. Rethink Google.
Microsoft Excelcriticalanalysis
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Munira Momoh
• Nov 11
Recommendation: Invest more in YouTube. Fine-tune Twitter. Rethink Google
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