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Found an interesting Webflow build this week — and it impressed me and frustrated me at the same time.
Visually strong: solid typography, animations aren't overdone, mobile looks clean. The designer clearly knows what they're doing.
But under the hood:
— classes named like .div-block-47 (anyone recognize this?)
— no Client-First structure, everything dumped in one pile
— hero section jumps on mobile scroll because of 100vh instead of 100dvh
— Lenis is connected but conflicts with the marquee animation's resize event
A beautiful site that the next developer will spend three days cursing.
Not a callout — I had the exact same hero bug this week and spent half a day diagnosing it. The difference is I now know where to look.
Craft isn't just what you see. It's what holds up when you touch it.
#webflow #webdev #buildinpublic #clientfirst #frontend
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I build seamless Framer websites and help fix bugs, layout issues, and responsiveness problems so your site looks clean and works properly on every device.
Awesome
Website for LA:MURE, a creative video production studio. The goal was to create a modern digital presence that reflects the studio's cinematic approach while putting its work and storytelling at the center of the experience.
Amazing work!
Project:
A promo reel for a real client. A LinkedIn brand consultant who helps serious professionals show up online without the noise.
The Human by Design moment:
I built the loud version first. Big text, fast cuts, hype music. Exactly what a LinkedIn promo is expected to look like. It was competent work. Then I watched it back and deleted it.
Not because it was badly made. Because it was wrong for her. Her clients come to her to get away from that noise. A loud promo would have contradicted the thing she's known for.
AI could generate something polished. It couldn't know that polished was the wrong call for this particular client. I knew, because I built her website and I know her brand.
The decision that carries it:
Her brand has exactly one accent color. So in a 28-second reel, that color appears once, on a single word. Everything else stays calm. AI would have spread it everywhere for "visual interest." Using it once was the whole point.
Envato as the toolkit:
Stock video, music, fonts, and AI-generated textures. All from Envato. Four asset categories in one deliverable.
Real client:
Not a spec project. She's an active consultant, I built her website, and she reviewed and approved this reel.
Social links: https://www.instagram.com/reel/Da5GRSnTkj9/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
Really great walkthrough video
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