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Brand: VELORA MAISON*
Tagline: Atelier • Paris • Haute Couture • Est. 1921
Concept:
Client wanted a logo where all letters of the brand name live inside a single mark — just like the classic AM monogram. So I created a new name VELORA and crafted a custom monogram where V, E, L, O, R, A all share strokes and form one unified 3D gold emblem.
Design System:
Background: Deep royal navy diamond-tufted velvet — symbol of royalty & luxury
Monogram: All 6 letters interlocked, polished gold 3D finish
Border: Shifted from heavy ornate to light minimal triple gold ring with micro-diamonds — more modern, more premium
Typography: Classic serif for timeless haute couture feel
Color Palette: Royal Blue #0A1931 + Metallic Gold #D4AF37 + Diamond White
This logo is not just a logo, it's a royal cipher.
The gold monogram against that navy velvet looks lovely, Pavan
Thank you so much, Thayline! I wanted to make the V-R-A monogram feel like a royal cipher on that navy tufted velvet. Glad you liked the texture and gold finish!
Thank you
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