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Taste Test
When watching a brand's promotional video, what leaves a bigger impression on you: dynamic text animation or a clean visual logo?
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Codix - Which Visual Direction Works Better? 👀
Exploring two different visual styles for Codix, an experimental tech brand identity.
Option 1
Bold, geometric, and pixel-inspired. A playful mix of digital patterns, modular shapes, and vibrant colors.
Option 2
Abstract, expressive, and futuristic. A dynamic blend of flowing forms, gradients, and digital textures.
Same Brand. Two different creative directions.
Which one would you choose - 01 or 02?
5 voted
24%
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Option 2 was stunning🔥🔥
Both look great, but Violet & Black gets my vote! The purple accents give it a more modern, premium feel while keeping the design clean and focused on conversions. Amazing how a color change can create such a different brand personality. Have you tested which version performs better with visitors?
DockTail approached me with a fun idea: make us look nothing like what we do.
As strange as it sounds, I think this is one of the most exciting creative challenges. When branding a business, the primary objective is usually to communicate what it does. But what happens when you deliberately take that away?
After a few days of brainstorming, experimentation, and using Curative Intelligence, I arrived at these two concepts.
One is ALL CAPS, the other is all lowercase. Both carry the same personality, but express it through two entirely different approaches.
Now I'm curious: Which one do you like more?
22 voted
65%
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35%
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Closed