Good products carry context forward. Re-entering information and remembering previous states are ...Good products carry context forward. Re-entering information and remembering previous states are ...
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Option 2 (Quick Win):
Google Ads for Bag Brand - 3.2X ROAS | Adiora Mart Case Study.
How I got 3.2X ROAS for a $20 student bag store (kqrsac-qk.myshopify.com)
Revenue: $3,984 | Spend: $1,245 | Conversions: 199 | AOV: $20.04
Strategy:
Big city + in-market + competitor keywords (same as shoe brands)
Shopping + PMax with feed optimization
Fixed feed issues + negative keywords (saved 60% wasted spend) Same import data trick that works for footwear works for bags. Question: What's your best performing campaign type for accessories right now? #GoogleAds #Shopify #DTC #BagBrand
Dense research data made scannable in one look. A segment-by-segment purchase intent breakdown from a German market study, color-coded so the story reads itself.
How does the purchasing experience change when a digital ticketing system moves from a landscape screen to a vertical kiosk? 📽️
For 18 Months, a Milan-based software company, I redesigned the UX/UI of 18 Tickets, rethinking the journey from movie selection to payment and integrating food and drink purchases.
Particular attention was paid to accessibility, with a dedicated mode that makes the kiosk easier to use for people with reduced mobility.