Vintage-Inspired Tennis Club Branding for Modern Court CultureVintage-Inspired Tennis Club Branding for Modern Court Culture
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Ivana's avatar
Ivana Nokovic Vidakovic
• 2h
New to Contra, and warming up with some small brand work. Where vintage charm meets modern court culture.
For this project, I wanted to create something that felt classic without looking outdated. I played around with elegant typography, deep greens, warm neutrals, and subtle vintage details to give the brand that old-school tennis club feel.
The idea was to build an identity that could work just as well on a storefront as it does on clothing, packaging, and social media - I think it worked out well!
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Anna's avatar
Anna Iossifov
pro
• 2h
The deep greens and warm neutrals feel genuinely old-school tennis club without tipping into nostalgia for its own sake. I especially like that you designed the identity to work across a storefront, clothing and social, since that range is what proves a brand system holds up. Lovely balance of classic and modern.
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