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Meta Pixel Installation via GTM — WooCommerce Store
Configured a complete Facebook Pixel setup through Google Tag Manager for a WooCommerce store — with proper data layer integration, dynamic variables, and GDPR compliance built in from the start.
What this includes:
Facebook Pixel tag deployed via GTM (official facebook archive template)
Standard events configured: ViewContent, AddToCart, InitiateCheckout & Purchase
All object properties mapped dynamically from the WooCommerce data layer — currency, value, content IDs, content name, and content type — no hardcoded values
Event ID variable included for server-side deduplication (CAPI-ready)
Consent Granted (GDPR) set to True — pixel respects user consent before firing
Custom event trigger (CE-view_item) built for clean, scalable tag architecture
Why it matters:
Most stores either install the pixel incorrectly or skip the data layer entirely. This setup ensures Meta receives rich, accurate product data on every event — which directly improves campaign targeting, dynamic ads performance, and ROAS.
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"Businesses lose time and money to invoice errors that go unnoticed until it's too late. I built an automated pipeline that extracts invoice data, cross-checks it against vendor history, and flags anomalies with clear AI-generated reasoning — all visualized in a real-time dashboard. Stack: LangChain, Groq, n8n, FastAPI, Next.js."
Welcome! Are you looking to turn messy data into clear, actionable insights? You're in the right place.
As a professional data analyst, I specialize in transforming raw data into clean, structured, and visually compelling dashboards that help businesses make smarter decisions.
What I Offer:
• Data Cleaning & Preparation (Handling missing values, removing duplicates, formatting)
• Exploratory Data Analysis (EDA) to find key trends and patterns
• Interactive Dashboards & Reports (Power BI/ Excel)
• Custom DAX / SQL queries for deep metric tracking
• Professional summary report with key business insights
Tools I Use:
• Power BI
• Python & SQL
• Advanced Excel & Google Sheets
Why Choose Me?
• High-quality, clean design with user-friendly layouts
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Let's unlock the story behind your data! Please contact me before placing an order so we can discuss your specific project goals.
🚀 BrightMart Retail Sales & Performance Dashboard
I recently designed and developed this interactive Power BI dashboard as part of a job assignment. The goal was to analyze retail sales, customer trends, and product performance for BrightMart.
📊 Key Features:
• KPI Summary: Tracking Total Sales ($2.03M), Total Orders, Quantity, and Customers.
• CY vs. PY Revenue: Monthly sales trend comparison between the current and previous year.
• Top/Bottom Performers: Dynamic toggle to instantly view top 10 and bottom 10 products.
• Interactive Slicers: Custom collapsible panel to filter by Region, Category, and Brand.
• Data Modeling: Built on a Star Schema model with custom DAX measures for optimal performance.
This project was created as a job assessment task to demonstrate end-to-end data transformation, modeling, and dashboard visualization.
Feedback and suggestions are welcome! 👇
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Data AnalysisMicrosoft Power BImicrosoftfabricGoogle GeminiBusiness StrategyData EngineeringMicrosoft Excel
