Revolutionizing Mockups: Embrace Realism and Unique ImperfectionsRevolutionizing Mockups: Embrace Realism and Unique Imperfections
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Aleksey's avatar
Aleksey Kosygin
pro
• Feb 6
Joining the challenge with an experimental idea!
What if mockups didn’t look too perfect?
Most mockups today are clean, artificial, and identical. Perhaps, in the near future, designers will start looking for truth, character, and uniqueness again.
These mockups are shot with a real camera, in real places. Same format, same structure — but grounded in the real world. It’s possible to build a growing library of cinematic mockups captured across different cities and environments — collecting light, textures, imperfections, motion.
Over time, this could become a large, flexible base: different moods, cities, streets, and moments — something you can choose from based on taste.
If people resonate with this direction, the next step could be an app :)
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