Just wrapped a cinematic launch film for Vorker — an AI worker built to help small-business owners spend less time on admin and more time doing the work they actually care about.

The challenge was to introduce the product without making the film feel like a typical software ad. We built the story around real small-business environments first, then gradually brought Vorker into the experience through the mascot, product UI, and motion design.

I worked across creative direction, AI-assisted video production, visual development, editing, compositing, motion design, and final assembly — with a lot of attention going into continuity, realistic environments, consistent framing, and making the generated footage feel cohesive.

We were working on a tight deadline, so the project involved a lot of fast iteration and collaboration with Markus and Henrik to get the creative direction where it needed to be.

Really happy with how the final piece came together.